Case Study #3: News UK

NewsEd Platform

News UK – NewsEd Platform

Context

News UK (The Times, The Sun, TalkSport) operated with disjointed planning tools (Word docs, spreadsheets, email chains) to manage daily editorial cycles. This caused missed deadlines, duplicated effort, and poor visibility across desks.

Problem Statement

Editorial leadership required a unified forward-planning workflow tool integrated with CMS, calendars, and external feeds to accelerate news cycle management and reduce operational friction.

Methodology

Conducted Discovery with editorial desks, editors, and IT.
Designed NewsEd: a centralised forward-planning platform integrated with Adobe AEM, newswires (via API), distributed server layers, and calendar systems.
Focused on user experience: one-click article creation, live updates across desks, and mobile access for field reporters.

Delivery

Built and deployed NewsEd across multiple titles and desks.
Replaced manual docs/spreadsheets with a live collaborative tool.
Rolled out training, support, and change management across hundreds of journalists.

OutcomeS

Editorial planning efficiency improved 35%.
Duplicate content requests cut 60%.
Article turnaround reduced from 45 mins → 15 mins (one-click conversion into AEM).
User adoption 92% within 2 months.
Writer/editor satisfaction: 8.9/10.
Tool pitched for B2B licensing to external labels, creating new revenue opportunity.

Report abuse